When you’re hiring for a new position, it’s tempting to go straight for the most impressive resume or portfolio. With dozens of applications to read and not much time to make a decision on who to interview, the cover letter often gets overlooked in the hiring process.

But the truth is, cover letters can reveal a lot about a candidate (both good and bad), and it’s worth taking the time to read every single one.

Take it from this panel of 11 successful entrepreneurs from the Young Entrepreneur Council, who share the reasons they ask for cover letters.Image

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